Archive for Items Categorized 'Avanti Magazine', only excerpts shown, click title for full entry.
September 1, 2011
The use of social media—texting, e-mailing, Facebook, Twitter, and MySpace, just to name a few—with the new generation is exploding. It seems the world is getting smaller and communication is getting quicker. Everywhere you look, folks are on their electronic gadgets—smart phones, iPads, laptops, Kindles, and the like. It is increasingly obvious that this […]
September 1, 2011
Our nation is going through bad economic times, and certain parts of the country have been hit harder than others. The housing market is at it’s lowest ever, and the unemployment rate is over nine percent nationwide—in some areas more than fourteen percent. Some argue that those with any type of job are lucky […]
July 6, 2011
Change is hard, and how we deal with change could determine how successful franchisees are as a group in the future. The convenience store industry continues to change every day, and 7-Eleven is no exception. 7-Eleven has rolled out Project E, a system-wide managerial reorganization that changes the company from 8 divisions to 14 […]
July 6, 2011
Over the last several months, we have heard a lot of talk regarding changes within the cigarette category in our 7-Eleven stores. These changes have impacted our sales and made us realize that we need to be more competitive with tobacco. When we were confronted with the Marlboro leadership program recently, 7-Eleven actually stood […]
July 6, 2011
Believe it or not, your store agreement contains 9 exhibits, no less than 10 amendments (ranging from the ATM amendment, money order amendment and credit card amendment) and a multitude of other attachments, including authorizations and acknowledgments by you, plus general information, incorporated into the basic agreement. In total, the 2010 agreement, with all […]
July 6, 2011
We all have to maintain a minimum net worth in our stores on a monthly basis. For some stores the minimum is $10,000 under the grandfather clause of the contract, while other stores have a minimum of $15,000 as per the Store Franchise Agreement. Many factors come into play when trying to keep our […]
July 6, 2011
Dave Niehaus, the iconic play-by-play announcer of the Seattle Mariners, would exclaim, “My, Oh My!” when he could hardly contain his excitement after a remarkable play. Potential franchisees have been attracted to the 7-Eleven system because of its many attributes: the iconic brand displayed on the corner sign and the resulting industry-leading average store […]
July 6, 2011
For any partnership or relationship to flourish, it’s important that all parties feel they are treated fairly and given every opportunity to live up to their potential. Reasonable expectations must exist. If not, bad feelings will fester, and in the case of a business relationship, sales will suffer. 7-Eleven franchisees understand that the convenience […]
May 26, 2011
Looking back at the cigarette category, one begins to realize how drastically it has changed over the last 10 years. Besides an eroding unit count and diminishing profit margins, we have lost all control over a category that system-wide represents 23 percent of our sales and a good percentage of our stores’ gross profit […]
May 26, 2011
We have recently been notified that 7-Eleven is undergoing a dramatic reorganization—dubbed Project E by the higher-ups at corporate—in order to streamline operations and make the system more efficient. As part of this project, everything will eventually be run out of one central location—the corporate headquarters in Dallas. In a way, it makes a […]